Wednesday, 4 May 2011

(Evaluation) Part 4 - Directors commentary, discussing how my product uses, challenges or develops forms and conventions of real media products





More information:

The narrative of my product is established through its dialogue, including a voice over. The voice over helps denote the narrative of the film as the voice over is about student protesting and standing up against the government to enable the working class to have an eduction. the voice over used in my product develops conventions of a real British Social Realism film as the dialogue is similar to what you would here in British social realism themes, e.g. conversations about aspiring to do better for yourself and your family. This can be seen in British Social Realism films, including Looking for Eric, where he aspires to be a better person and have a better job. His aspirations are heard in his dialogue with, dialect such as 'I will do better, I promise'.




Monday, 2 May 2011

(Evaluation) Part 2 - The audience for my product





More information:


The target audience for my product is 16-24 year olds, from working class backgrounds. They may be interested in political matters, such as student cuts, and will be interested in how they can make a change for themselves and other people from their class and age. As my target audience is 16-24 year olds, they will properly be interested in new technologies, such as laptops and mobile phones. For this reason, I have tried to incorporate these technologies into my film. My target audience is mostly students at university or college.
Although this target audience may seem niche, the film may also able to a wider range of audiences as I have chosen to use a range of different races, cultures and ages in the film. This will allow for a greater range of audience appeal.


The research I did in a AUDIENCE, MARKETING AND INSTITUTION CASE STUDY
on This is England and information i found from EXIT POLLS on the UK FILM COUNCIL WEBSITE helped me to have a better understanding of who my audience is and how to attract my audience.

Sunday, 1 May 2011

(Evaluation) Part 1 - The Brief

The brief I was given:


My brief stated that, Film 4 had commissioned me to make, I was to make a new British Social Realist film aimed at British 16-24 year olds. To give Film 4 an idea of how the film would develop, the brief stated that i was to produce the first two minutes of the film, including a clear sense of the graphical, editing and musical style the film will use. The film must conform to the CONVENTIONS OF THE BRITISH SOCIAL REALISM GENRE and meet audience expectations of the genre. The films visual and audio material must be entirely original (except stock sound effects), to keep cost low.




Title and summary of the opening sequence for my film:


Title: 'Heart Of The Left'
I choose this title for my film as I felt that it connoted the passion the main character has for standing up for what he believes in and as the film is about left wing politics and human rights I felt that it worked well.

Summary of the opening sequence:
The opening sequence of my film is split into two different sections/scenes. The first section, which includes a news report and handheld footage from student protests, is about how the protests are getting out of control. The second scene is where the audience gets introduced to the main character as we see her getting ready for a student protest. There is a more detailed description of what happens in my opening sequence in my TREATMENT. 


How my film explores themes of British Social Realism:

From the research I found when looking into THEMES OF BRITISH SOCIAL REALISM, it is clear that my film centres around the theme of British politics. This is clear as many of the shots used in my opening sequence are of close-ups of posters protesting against cuts the government have put in place and strong views against the government. For example:


 Although not specifically, it could be said that my film is similar to how the Film 4 film HUNGER explores the theme of British politics, as both films explore people's journey to try and change the government.